Architectes d'intérieur: is your website understood by ChatGPT, Claude and Gemini?
Your portfolio is stunning, your projects speak for themselves — but if your website isn't properly understood by Google or AI assistants like ChatGPT and Perplexity, potential clients simply won't find you. CrawlReady scans your site and pinpoints exactly what's holding back your visibility, so more homeowners, developers, and renovation projects land in your inbox instead of someone else's.
Find out in minutes what's stopping clients from discovering your interior design studio online — run your free scan now.
I don't have a website yet
Your text is ready in about 2 minutes — your real information, nothing invented, nothing to install.
Would you rather not do anything yourself? We take care of everything from €29/month →
The 3 most common gaps
Your services and style aren't described clearly enough
Phrases like 'we create beautiful spaces' tell a visitor very little — and tell Google and AI assistants even less. If your site doesn't clearly describe that you offer space planning, 3D renderings, full renovation management, or a specific design style (Scandinavian, industrial, biophilic…), search engines and AI tools can't match you to the right clients.
Your project portfolio is all images, no context
Interior design is a visual profession, but a gallery of photos without captions, project descriptions, or location details is invisible to search engines and AI assistants. They can't 'see' your before-and-after shots — they need words that explain what you did, where, and for whom.
No local or service-area signals on your site
When a prospect asks an AI assistant 'find me an interior designer near me who handles full renovations', the assistant looks for clear geographic and service signals on your site. If your city, region, or service radius isn't explicitly mentioned alongside your offerings, you're invisible to that query — no matter how impressive your work is.
Why AI Assistants Now Matter as Much as Google for Interior Designers
More and more homeowners and project managers are skipping the traditional Google search and instead asking an AI assistant — ChatGPT, Claude, Perplexity, or Gemini — something like "recommend a good interior designer for a loft renovation in Austin." These assistants read the web and decide which professionals to name based on how clearly a website explains what they do, where they work, and what kind of projects they handle. If your site doesn't give them enough structured, readable information, another interior design studio gets mentioned — not yours. Being cited by AI assistants is a new, fast-growing source of client enquiries that your website either captures or misses entirely.
ChatGPT
« Can you recommend an interior designer who specializes in open-plan renovations in Chicago? »
Claude
« I need an interior architect for a full apartment redesign including 3D plans — who would you suggest in London? »
Perplexity
« Best interior designers for Scandinavian-style home decoration in Toronto »
Gemini
« Find me an interior designer near Seattle who offers complete project management from design to delivery »
Questions Clients Are Already Asking AI Assistants About Interior Designers
What is the difference between an interior designer and an interior decorator?
An interior designer typically handles both the functional and aesthetic aspects of a space — including space planning, structural considerations, building regulations, and 3D perspectives — while an interior decorator focuses primarily on the finishing touches like furniture, colours, and accessories. Many professionals offer both services.
How much does it cost to hire an interior designer for a full home renovation?
Fees vary widely depending on the scope, location, and the designer's experience. Interior designers commonly charge a flat project fee, an hourly rate (typically €80–€250/hour in Europe, $100–$300/hour in North America), or a percentage of the total works budget (often 10–15%). Always ask for a detailed fee proposal before signing anything.
What does an interior designer actually deliver — what's included in the service?
A typical full-service interior design project includes an initial brief and site visit, mood boards and concept development, space plans and 2D/3D drawings, material and furniture specifications, contractor coordination, and on-site follow-up. The exact scope depends on your agreement, so check the contract carefully.
How do I choose an interior designer whose style matches what I want?
Start by reviewing their portfolio on their website or social media — look for past projects that match your desired aesthetic (minimalist, eclectic, contemporary, etc.). It also helps to read client testimonials, ask about their process during an initial consultation, and check whether they have experience with projects similar in size and type to yours.
How long does an interior design project typically take from start to finish?
A single-room refresh can take 4–8 weeks, while a full apartment or house renovation typically spans 3 to 12 months or more, depending on structural work, bespoke furniture lead times, and contractor availability. Your designer should provide a project timeline at the proposal stage.
Your next step
Create your website in 1 click
Your text is ready in about 2 minutes — your real information, nothing invented, nothing to install.
We take care of everything
Your address is set up automatically, no commitment after 3 months — take back control at any time.
Free scan
Help AI assistants and Google understand your business — your Google Business Profile, visible where people look for you.
What your website must contain to be cited by AI assistants
For ChatGPT, Claude or Gemini to recommend you when a client asks these questions, your website must clearly show these 7 signals:
- Your qualifications or certifications
- Your city and service area
- Your areas of expertise
- Your fees or packages
- Your availability and booking lead time
- Your methodology or working process
- Your client testimonials and case studies
Management & support
We keep your website online, up to date and visible — you focus on your work.
Essential Management
€29/month
The essentials for a website that stays online, up to date and visible.
Complete Management
€49/month
We manage everything, you do your job.
From €29/month — 3-month commitment, then commitment-free.
Frequently asked questions
What exactly does the CrawlReady scan check for an interior designer's website?
The scan reviews how well your site communicates your services (space planning, 3D perspectives, renovation management, decoration…), your location, your portfolio content, and the technical signals that help Google and AI assistants understand and cite your practice. You receive a clear, prioritized list of improvements — no tech background needed to act on them.
Will running this audit guarantee my site ranks higher on Google?
No — and anyone who makes that promise should raise a red flag. What the audit does is surface the specific gaps that may be limiting your visibility, so you can make informed improvements. Better-structured, clearer content gives search engines and AI assistants a stronger basis to surface your site, but results depend on many factors and no ranking is ever guaranteed.
My website was built by a designer — do I need to be technical to use the scan results?
Not at all. CrawlReady's report is written in plain language, not developer code. Each finding comes with a simple explanation and a concrete suggestion you can hand directly to your web designer or apply yourself if you manage your own site.
How to check your website's clarity in 3 steps
Enter your website URL
Type in your website address — no sign-up required.
Get your report in 60 seconds
CrawlReady detects the missing signals and the precise fixes to make.
Apply the suggested fixes
Update your site directly in your tool (WordPress, Webflow, Shopify…).