The barometer of professional AI visibility

We analyse professional sites like an AI assistant would. Here is what they understand, profession by profession, city by city.

Data as of November 3, 2026 — 5,977 sites analysed

By profession : real estate agents architects building tradespeople lawyers dentists hairdressers consultants-freelance chartered accountants restaurant owners car mechanics osteopaths photographers plumbers notaries
By city : Zurich Basel Berlin Munchen Hamburg Vancouver Toronto Londres Dublin Cork Miami San Diego Austin Madrid Barcelone Bruxelles Quebec Montreal Genève Paris Marseille Lyon Nancy Puteaux Rouen Lille Roubaix Lugano Milan Gent Antwerpen Amsterdam Rotterdam Krakow Warszawa Lisbonne

Switzerland

Profession	City	Sites	Average score	Below 50/100
real estate agents	Zurich	28	75/100	14 %
real estate agents	Basel	22	75/100	5 %
architects	Basel	7	78/100	0 %
building tradespeople	Zurich	14	65/100	7 %
building tradespeople	Basel	6	72/100	0 %
lawyers	Zurich	27	71/100	4 %
lawyers	Basel	16	75/100	0 %
dentists	Zurich	31	81/100	3 %
dentists	Basel	26	83/100	0 %
hairdressers	Basel	26	81/100	0 %
hairdressers	Zurich	25	79/100	4 %
consultants-freelance	Zurich	23	76/100	9 %
consultants-freelance	Basel	15	70/100	7 %
chartered accountants	Basel	16	75/100	13 %
chartered accountants	Zurich	15	71/100	13 %
restaurant owners	Zurich	5	71/100	0 %
real estate agents	Genève	26	74/100	4 %
building tradespeople	Genève	42	75/100	12 %
lawyers	Genève	39	67/100	18 %
dentists	Genève	36	87/100	3 %
hairdressers	Genève	26	78/100	12 %
consultants-freelance	Genève	21	71/100	0 %
chartered accountants	Genève	35	80/100	17 %
car mechanics	Genève	28	69/100	21 %
photographers	Genève	15	79/100	13 %
real estate agents	Lugano	22	67/100	18 %
building tradespeople	Lugano	15	71/100	0 %
dentists	Lugano	21	74/100	14 %
hairdressers	Lugano	20	72/100	5 %
consultants-freelance	Lugano	10	77/100	10 %
chartered accountants	Lugano	12	74/100	0 %
restaurant owners	Lugano	5	53/100	40 %

Germany

Profession	City	Sites	Average score	Below 50/100
real estate agents	Berlin	26	87/100	8 %
real estate agents	Munchen	21	80/100	24 %
real estate agents	Hamburg	19	71/100	16 %
building tradespeople	Munchen	20	70/100	5 %
building tradespeople	Hamburg	18	68/100	11 %
building tradespeople	Berlin	9	74/100	11 %
lawyers	Munchen	28	79/100	4 %
lawyers	Berlin	24	81/100	0 %
lawyers	Hamburg	18	84/100	0 %
dentists	Hamburg	27	84/100	0 %
dentists	Berlin	25	89/100	0 %
dentists	Munchen	18	79/100	11 %

Canada

Profession	City	Sites	Average score	Below 50/100
real estate agents	Vancouver	14	74/100	7 %
real estate agents	Toronto	12	80/100	8 %
building tradespeople	Toronto	18	88/100	0 %
building tradespeople	Vancouver	12	86/100	0 %
lawyers	Toronto	19	86/100	5 %
lawyers	Vancouver	16	78/100	13 %
real estate agents	Quebec	22	69/100	14 %
real estate agents	Montreal	21	74/100	5 %
building tradespeople	Quebec	15	79/100	0 %
building tradespeople	Montreal	10	71/100	10 %
lawyers	Montreal	17	78/100	6 %
lawyers	Quebec	16	69/100	6 %

United Kingdom

Profession	City	Sites	Average score	Below 50/100
real estate agents	Londres	43	71/100	21 %
building tradespeople	Londres	66	73/100	17 %
lawyers	Londres	51	82/100	4 %
dentists	Londres	36	83/100	8 %
hairdressers	Londres	43	78/100	12 %
consultants-freelance	Londres	39	68/100	18 %
chartered accountants	Londres	41	82/100	5 %
car mechanics	Londres	26	76/100	12 %
osteopaths	Londres	9	75/100	11 %
photographers	Londres	21	67/100	29 %
restaurant owners	Londres	5	79/100	0 %

Ireland

Profession	City	Sites	Average score	Below 50/100
real estate agents	Dublin	28	74/100	7 %
real estate agents	Cork	22	58/100	45 %
building tradespeople	Cork	11	76/100	0 %
building tradespeople	Dublin	6	78/100	0 %
lawyers	Dublin	27	80/100	4 %
lawyers	Cork	22	75/100	9 %
dentists	Dublin	20	80/100	10 %
dentists	Cork	18	74/100	22 %
hairdressers	Dublin	24	75/100	8 %
hairdressers	Cork	20	71/100	15 %
consultants-freelance	Cork	14	75/100	0 %
consultants-freelance	Dublin	13	80/100	0 %

United States

Profession	City	Sites	Average score	Below 50/100
real estate agents	Miami	28	66/100	25 %
real estate agents	San Diego	23	78/100	9 %
real estate agents	Austin	9	60/100	33 %
building tradespeople	Austin	27	78/100	11 %
building tradespeople	Miami	26	83/100	4 %
building tradespeople	San Diego	24	83/100	4 %
lawyers	San Diego	30	89/100	0 %
lawyers	Miami	26	89/100	0 %
lawyers	Austin	11	85/100	0 %
dentists	Austin	30	87/100	3 %
dentists	San Diego	29	85/100	3 %
dentists	Miami	27	84/100	7 %
hairdressers	Miami	30	82/100	7 %
hairdressers	Austin	29	87/100	0 %
hairdressers	San Diego	26	77/100	4 %
consultants-freelance	Austin	21	81/100	0 %
consultants-freelance	San Diego	18	73/100	11 %
consultants-freelance	Miami	12	77/100	8 %
chartered accountants	Austin	22	74/100	9 %
chartered accountants	San Diego	22	78/100	0 %
chartered accountants	Miami	20	78/100	10 %
car mechanics	Austin	19	82/100	5 %
car mechanics	Miami	19	83/100	5 %
car mechanics	San Diego	19	84/100	5 %
photographers	San Diego	16	81/100	0 %
photographers	Miami	15	82/100	0 %
photographers	Austin	15	75/100	7 %
plumbers	San Diego	12	91/100	0 %
plumbers	Miami	11	84/100	9 %
plumbers	Austin	11	91/100	0 %
restaurant owners	Austin	21	80/100	0 %
restaurant owners	Miami	16	66/100	19 %

Spain

Profession	City	Sites	Average score	Below 50/100
real estate agents	Madrid	40	72/100	13 %
real estate agents	Barcelone	32	72/100	9 %
building tradespeople	Madrid	44	82/100	11 %
building tradespeople	Barcelone	39	84/100	3 %
lawyers	Madrid	50	88/100	0 %
lawyers	Barcelone	43	82/100	0 %
dentists	Barcelone	33	81/100	12 %
dentists	Madrid	32	90/100	0 %
hairdressers	Madrid	32	74/100	16 %
hairdressers	Barcelone	28	73/100	7 %
consultants-freelance	Barcelone	27	69/100	19 %
consultants-freelance	Madrid	21	79/100	5 %
chartered accountants	Barcelone	40	79/100	0 %
chartered accountants	Madrid	26	74/100	19 %
car mechanics	Madrid	32	71/100	22 %
car mechanics	Barcelone	30	65/100	30 %
osteopaths	Madrid	21	87/100	0 %
osteopaths	Barcelone	15	74/100	7 %
photographers	Barcelone	21	72/100	19 %
photographers	Madrid	18	79/100	6 %
plumbers	Barcelone	14	80/100	7 %
plumbers	Madrid	13	84/100	0 %
restaurant owners	Barcelone	31	72/100	19 %
restaurant owners	Madrid	5	66/100	20 %

Belgium

Profession	City	Sites	Average score	Below 50/100
real estate agents	Bruxelles	36	70/100	8 %
building tradespeople	Bruxelles	36	73/100	8 %
lawyers	Bruxelles	30	74/100	10 %
dentists	Bruxelles	29	71/100	14 %
hairdressers	Bruxelles	19	68/100	21 %
consultants-freelance	Bruxelles	26	65/100	27 %
chartered accountants	Bruxelles	27	73/100	4 %
car mechanics	Bruxelles	26	60/100	42 %
osteopaths	Bruxelles	8	82/100	13 %
photographers	Bruxelles	21	80/100	14 %
restaurant owners	Bruxelles	18	72/100	6 %
real estate agents	Gent	25	74/100	8 %
real estate agents	Antwerpen	24	79/100	0 %
building tradespeople	Gent	10	76/100	0 %
building tradespeople	Antwerpen	10	76/100	10 %
lawyers	Antwerpen	27	74/100	4 %
lawyers	Gent	22	80/100	0 %
dentists	Gent	16	70/100	13 %
dentists	Antwerpen	13	70/100	8 %
hairdressers	Gent	25	74/100	4 %
hairdressers	Antwerpen	22	61/100	23 %
consultants-freelance	Antwerpen	23	74/100	9 %
consultants-freelance	Gent	20	77/100	0 %
chartered accountants	Gent	21	73/100	10 %
chartered accountants	Antwerpen	19	67/100	16 %
car mechanics	Antwerpen	14	71/100	14 %
car mechanics	Gent	8	79/100	0 %
photographers	Gent	16	69/100	19 %
photographers	Antwerpen	14	80/100	0 %
restaurant owners	Gent	9	70/100	11 %
restaurant owners	Antwerpen	8	74/100	0 %

France

Profession	City	Sites	Average score	Below 50/100
real estate agents	Paris	55	76/100	11 %
real estate agents	Marseille	36	71/100	8 %
real estate agents	Lyon	36	71/100	11 %
architects	Marseille	5	77/100	0 %
building tradespeople	Paris	47	75/100	11 %
building tradespeople	Marseille	40	77/100	8 %
building tradespeople	Lyon	39	80/100	8 %
lawyers	Lyon	49	78/100	4 %
lawyers	Marseille	49	74/100	10 %
lawyers	Paris	41	79/100	5 %
dentists	Paris	45	80/100	2 %
dentists	Lyon	35	71/100	11 %
dentists	Marseille	35	75/100	6 %
hairdressers	Paris	33	77/100	6 %
hairdressers	Marseille	32	75/100	13 %
hairdressers	Lyon	28	82/100	7 %
consultants-freelance	Lyon	28	76/100	0 %
consultants-freelance	Paris	27	79/100	4 %
consultants-freelance	Marseille	21	80/100	0 %
chartered accountants	Paris	38	84/100	8 %
chartered accountants	Marseille	36	80/100	3 %
chartered accountants	Lyon	31	79/100	3 %
car mechanics	Paris	35	71/100	23 %
car mechanics	Lyon	35	68/100	11 %
car mechanics	Marseille	29	73/100	7 %
osteopaths	Lyon	12	70/100	0 %
osteopaths	Nancy	10	88/100	0 %
osteopaths	Puteaux	7	84/100	0 %
osteopaths	Rouen	5	86/100	0 %
osteopaths	Lille	5	84/100	0 %
osteopaths	Roubaix	5	87/100	0 %
photographers	Lyon	30	82/100	13 %
photographers	Paris	22	73/100	14 %
photographers	Marseille	20	85/100	0 %
plumbers	Paris	9	71/100	0 %
plumbers	Lyon	9	59/100	33 %
plumbers	Marseille	6	74/100	0 %
restaurant owners	Marseille	24	64/100	29 %
restaurant owners	Lyon	23	76/100	9 %

Italy

Profession	City	Sites	Average score	Below 50/100
real estate agents	Milan	34	60/100	38 %
building tradespeople	Milan	43	73/100	16 %
lawyers	Milan	20	74/100	20 %
dentists	Milan	41	79/100	5 %
hairdressers	Milan	44	72/100	16 %
consultants-freelance	Milan	16	69/100	13 %
chartered accountants	Milan	35	77/100	9 %
car mechanics	Milan	10	62/100	30 %
osteopaths	Milan	6	66/100	33 %

Netherlands

Profession	City	Sites	Average score	Below 50/100
real estate agents	Amsterdam	31	74/100	19 %
real estate agents	Rotterdam	28	78/100	7 %
building tradespeople	Amsterdam	9	71/100	11 %
building tradespeople	Rotterdam	8	64/100	25 %
lawyers	Amsterdam	25	79/100	4 %
lawyers	Rotterdam	22	70/100	14 %
dentists	Amsterdam	24	80/100	4 %
dentists	Rotterdam	19	70/100	26 %
hairdressers	Amsterdam	23	69/100	17 %
hairdressers	Rotterdam	18	61/100	22 %
osteopaths	Amsterdam	6	86/100	0 %
restaurant owners	Amsterdam	7	75/100	14 %

Poland

Profession	City	Sites	Average score	Below 50/100
real estate agents	Krakow	19	74/100	21 %
real estate agents	Warszawa	15	70/100	7 %
architects	Warszawa	9	65/100	22 %
building tradespeople	Warszawa	17	76/100	6 %
building tradespeople	Krakow	6	72/100	17 %
lawyers	Krakow	30	77/100	3 %
lawyers	Warszawa	29	76/100	3 %
dentists	Warszawa	28	77/100	4 %
dentists	Krakow	24	81/100	0 %
hairdressers	Krakow	23	65/100	17 %
hairdressers	Warszawa	22	73/100	9 %
osteopaths	Warszawa	7	77/100	0 %
osteopaths	Krakow	6	73/100	17 %
restaurant owners	Warszawa	6	68/100	17 %

Portugal

Profession	City	Sites	Average score	Below 50/100
real estate agents	Lisbonne	36	76/100	11 %
building tradespeople	Lisbonne	44	69/100	23 %
lawyers	Lisbonne	35	62/100	31 %
dentists	Lisbonne	21	75/100	5 %
hairdressers	Lisbonne	30	68/100	27 %
consultants-freelance	Lisbonne	22	72/100	9 %
chartered accountants	Lisbonne	36	73/100	8 %
notaries	Lisbonne	6	65/100	17 %
osteopaths	Lisbonne	7	78/100	29 %
photographers	Lisbonne	21	72/100	14 %
plumbers	Lisbonne	12	51/100	50 %
restaurant owners	Lisbonne	11	81/100	0 %

Method: each site is read automatically, without human judgement, and scored on what an AI assistant can understand (activity, location, hours, prices, reviews, contact). A score below 50 means an assistant is likely not to recommend this professional.